Food - News
How To Get Your Favorite Discontinued Products Back At Aldi
By HOPE NGO
In 2020, customers were given a chance to tell Aldi how they really felt about their favorite Aldi products in its second Fan Favorites survey, which covered products found in 20 different categories. Each category featured a list of top-selling items, as well as an "others" option — where one could add their favorite discontinued item that Aldi had missed.
Customers could tell Aldi why the item should have been a Fan Favorite or why something shouldn't have been pulled from the shelves. To thank those who took the survey, Aldi entered them into a sweepstakes to win one of 20 $100 gift cards.
Aldi first ran the survey in 2019, and the results allowed the grocery giant to set up the new designation of “Fan Favorite,” with the winning items being marked with a little blue sticker. Discontinued products that were asked for by enough people were brought back to the shelves.