Food - News

Why Subway
Had To
Change The
Old Name Of
Its 6-Inch Sub

By NICK DESIMONE

In its nearly 60-year run, Subway has gone through all kinds of changes and promotional campaigns. In 1977, the chain created a special name for its 6-inch subs, but it didn’t stick for too long.

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Subway wanted to market their small sub with a whimsical name and came up with “The Snak.” However, it ended up confusing customers, who opted to ask for the length of the bread instead of just ordering "The Snak."

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Subway’s smaller size sandwich is still known as the 6-inch today. Cutesy sub names don’t always fail though, as Wawa saw massive success with its "Shorti," the 6-inch version of their signature hoagie.

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