Shake Shack's Festive New Milkshakes Are Inspired By These Holiday Cookies

With its hordes of devoted fans, Shake Shack is one of the most beloved burger joints in the world. Ironically, this New York City burger chain got its start as a Chicago-style hot dog stand in Madison Square Park, according to Mental Floss. It took years after that for the founders to open a real restaurant serving its iconic burgers, crinkle-cut fries, and frozen custards. In an interview with Bon Appétit, the CEO of Shake Shack recalls crafting the restaurant's menu. "We wanted to look at everything fast food ruined over the last 60 years and just do it right," Randy Garutti said. To this day, the fast-casual chain is still adamant about doing things on its own terms, such as refusing to ever open a drive-thru location. While Garutti and the founder and mastermind behind Shake Shack, Danny Meyer, never intended their brainchild to turn into a chain, there are now 350 locations scattered across the globe (via Shake Shack).

While Shake Shack may be known for its smash burgers, it's not afraid to mix up its menu every once in a while. For summer holidays such as Memorial Day and July 4, for example, the restaurant adds a corn dog to the menu. For the upcoming winter season, Shake Shack has just as exciting things in store. A hint: They're holiday cookie milkshakes.

Shake Shack is making the holiday season as sweet as a sugar plum

If you're looking for a one-way ticket to a sugar coma, Shake Shack has got you covered. According to Shake Shack's website, the chain is now serving not just one, but three holiday cookie milkshakes for the winter season. The first concoction is the Christmas Cookie Shake, which consists of a sugar cookie frozen custard topped with whipped cream and festive red and green sprinkles. Next up is the heavenly-sounding Chocolate Milk & Cookies Shake, which has chocolate cookies hand-spun into malted chocolate frozen custard, plus whipped cream and a chocolate cookie crumble. Last, but certainly not least, is perhaps the most extravagant masterpiece of all: the Sugar Plum Fairy Shake. This whimsical beverage includes raspberry jam Linzer cookies, vanilla frozen custard, whipped cream, and a sprinkling of white chocolate "fairy bark."

Try the shakes now for a limited time at participating locations nationwide — and expect a price of around $5.99 per shake, as Chew Boom reports. From there, all you'll need to do is prepare for the inevitable brain freeze that is sure to accompany your mid-afternoon snack.