What Happened To The Eggmazing Egg Decorator After Shark Tank?

If you're a "Shark Tank" fan, chances are you remember the Eggmazing Egg Decorator. If you don't recall the product, you probably remember when the creators appeared on "Shark Tank," delivering plenty of egg puns, dressed in an Easter Bunny costume and a hot pink suit. Yes, these inventors wanted to stand out, and luckily, it was more than their extravagant attire that caught the eyes of the Sharks. While many "Shark Tank" inventions have flopped over the years, this one had some serious staying power.

Inventor Scott Houdashell came up with the idea in 2015 after an experience that many of us can relate to — the aftermath of a messy Easter egg decorating session. Houdashell was visiting his friend Curtis McGill while their kids dyed Easter eggs. The kids lost interest, leaving vinegar and dyes everywhere for their parents to clean up. Inspiration struck, and the Eggmazing Egg Decorator was born. 

The egg decorator is the ultimate Easter egg hack. It revolutionized Easter egg decorating by spinning an egg, allowing the artist to color the shell with a marker. As the egg rotates, the user can change marker colors and create a perfectly striped egg sans mess. The Sharks agreed this was an egg-cellent idea, and the business partners scored a few offers before landing on their favorite. It seems that their luck has only gotten better since. 

The Eggmazing Egg Decorator's Shark Tank journey

When Curtis McGill and Scott Houdashell appeared on "Shark Tank" in 2018, they didn't actually need the $350,000 they requested. Instead, they needed a partner who could help them move their business forward. The opportunity came when Houdashell found a casting call for the show, calling his choice to sign up "a gut decision." That gut feeling was right. The pair made quite an effective pitch when their time on the show came. The business partners excelled at showing just how unique their three-year-old business idea was, bringing along children to demonstrate their product live. The Sharks were immediately interested, and the offers started rolling in. 

Kevin O'Leary was the first Shark to bite, offering $50,000 in equity for 33% of the company and a $300,000 loan at 13% interest. Barbara Corcoran then offered $350,000 for 15% of the company, which prompted O'Leary to sweeten his deal and ask for only 20% of the company. Lori Greiner countered with $100,000 for 12.5%. As the remaining dropped out, Greiner offered a better deal: $350,000 for 10% with a $2 royalty on the products that would hit a cap once she was paid back, adding a donation to a children's charity of the inventors' choice. McGill and Houdashell had three deals to choose from, but they didn't take any time deliberating; They immediately went with Greiner's final deal.

What happened post-Shark Tank?

"Shark Tank" fans are introduced to many products through this unique series. Still, it's easy to wonder what happens to the products once they've gained a Shark as a partner. As for the Eggmazing Egg Decorator, things seem to be going egg-mazingly. When the product was featured on a "Shark Tank: How It's Going" segment, Curtis McGill boasted raking in $150,000 in sales since their appearance on the series less than a year before. They'd also made more than $12 million in retail sales, with the Eggmazing Egg Decorator becoming the number one product on Amazon's toys and craft list the week following their episode. They also began offering their product in 2,500 Walmart locations. 

The segment showed the business partners chatting with their Shark, Lori Greiner, and the trio discussed the importance of giving back and using the money they'd earned to do some good. Their partnership with Greiner allowed Hey Buddy Hey Pal to make a $50,000 donation to Make-A-Wish. This foundation is close to the partners' hearts. McGill shared, "Make-A-Wish stepped to the forefront when my nephew Ethan was diagnosed with leukemia. Make-A-Wish, all of a sudden, gave back to us in a way we never thought was something we would need or something that would be possible," per CBS News Channel 10.

Eggmazing Today

While the "Shark Tank" update made it clear that the Eggmazing Egg Decorator was taking the world by storm, it was just the beginning of Curtis McGill and Scott Houdashell's success. The pair's company, now called Hey Buddy Hey Pal Investments, LLC, has expanded, offering many more products in addition to different styles of the Eggmazing Egg Decorator. Most of their other products are in the same seasonal craft space, including the Treemendous Ornament Decorator, which uses the same principle behind the Eggmazing Egg Decorator to create Christmas ornaments, and the Stack-O-Lantern Pumpkin Stacking Kit, which makes it simple to stack three jack-o-lanterns on top of each other.

On the "about" section of the official Hey Buddy Hey Pal website, the company boasts of winning a deal with Lori Greiner on "Shark Tank." According to the site, "[The] business has eggsploded ... with features on QVC, The Today Show, Fox News and many more."

The future of the Eggmazing Egg Decorator

Based on the upward trajectory of Hey Buddy Hey Pal's success, it's safe to say that this company isn't going anywhere. On its Instagram account, the company has recently been promoting one of its newer off-season products. The Cake-N-Bake Challenge is a color-matching board game, and it's currently on sale on their website for $29.99.

The catalog portion of their website gives some other hints as to where Hey Buddy Hey Pal Investments, LLC is headed. There are a few products featuring the "coming soon" label, including a 12-pack of wooden eggs and a 16-pack of markers, both for their OG product, the Eggmazing Egg Decorator. Also coming soon is a StikBot Refill Egg, a plastic egg that can be used in the Eggmazing Egg Decorator. Each egg contains one of six available tiny plastic robots (aka StikBots). The Eggmazing Egg Decorator will be around for many Easters to come, and there are sure to be many more ways to have holiday fun in the company's future.