The Untold Truth Of Toblerone

As far as chocolate bars, few are as old (or as distinctively shaped) as Switzerland's most iconic candy export, Toblerone. The world's first triangular chocolate bar was invented in 1908 by a chocolatier named Theodore Tobler and his cousin, Emil Baumann, after Tobler inherited his family's chocolate shop in 1900. To make their creation, Tobler and Baumann mixed nougat, honey, and almonds with chocolate, shaped it into a triangle, then made up a name that married Tobler's last name with "torrone," a type of Italian nougat made with honey and almonds (via Oldest).

Toblerone's original packaging doesn't look too different from the box which it comes in today, which calls the chocolate bar, "The First Patented Swiss Milk Chocolate." As it claims, Toblerone is the first chocolate bar to be protected by intellectual property laws as Tobler had successfully applied for a patent to protect the way the unique candy is made (via The Guardian).

Toblerone's package reveals the candy's origins

Toblerone's packaging holds clues that reveal where the candy is from. Express says that while it's no secret that the chocolate bar is Swiss, the triangle featured on the box is actually the Matterhorn, one of the most famous mountains in the Alps, and a stone's throw away from Bern, where original Swiss Toblerones have been made for more than a hundred years. 

Also, if you look closely at the Matterhorn on the Toblerone box, you might discover that what looks like a shadow or a patch of snow at first glance is actually a bear, and is a symbol of Toblerone's home town — because Express says a bear can also be found in Bern's coat of arms. Given all the symbolism, we understand why Toblerone went through so much trouble to create its iconic logo and have it occupy a place of honor on the box.

The reason why Toblerone is triangular is not as simple as you think.

Many people believe that the reason why Toblerone segments are triangular is because the bar is inspired by the Swiss mountain range. But Planet Radio says the chocolate candy is actually shaped to resemble the pyramids that the dancers at Folies Bergères, a Parisian dance hall, form at the end of their show. We have to admit, the triangles also make it relatively easy to break a piece off a piece of Toblerone. 

But here's a vital tip: instead of breaking off a piece by pushing it outwards, or away from the bar, we're actually meant to break a piece by pushing it inwards, or toward the bar... and yes, we just found out we've been doing it wrong all this time too.

How Toblerone became the center of controversy

If you want to pick a fight with your customers, you would do something like mess with the shape of an icon. That's exactly what Toblerone's UK makers did back in late 2016, when they decided to make the gaps between the pyramids bigger. The move was meant to cut the bars' weight from 400g and 170g to 360g and 150g respectively. The change meant that the gaps would be bigger and the triangles thinner. The bar's British maker, Mondelēz International, said design adjustment was made after the price of raw materials increased. But Mondelēz was forced to backtrack and restore the candy to its original shape after heavy backlash from Toblerone's devoted fans..

The iconic candy comes in 10 different sizes (from fun size to life-size, or about a meter tall, says Business Insider) as well as in a variety of weights. If you're a fan of Toblerone but also want a bit of variety, the iconic Swiss chocolate bar also comes in about 11 different flavors.