What You Need To Know About Charli D'Amelio's New Dunkin' Collab

Charli D'Amelio and Dunkin' have a good thing going – especially as far as Dunkin' is concerned. One day after the 16-year-old TikTok sensation partnered with Dunkin' in September to put the "Charli" on the menu – a cold brew with whole milk and three pumps of caramel swirl – sales of cold brews at Dunkin' increased 20 percent. The day after that, cold brew sales were up 45 percent (via AdWeek).

When Dunkin' introduced a new twist on the cold brew with the Sweet Cold Foam in February, it was only natural that one of the flavors of this new beverage would be the Charli Cold Foam: the old Charli, with Sweet Cold Foam and cinnamon sugar on top (via Dunkin'). On March 30, Dunkin' and D'Amelio take the next logical step in their evolution: a new line of merchandise (via QSR). Maybe this is Dunkin's way of saying "thank you" to D'Amelio. Thanks to her social media powers, Dunkin' is now the number one fast food account on TikTok, according to AdWeek. Dunkin' has an unfair advantage, of course. D'Amelio appears all the time on Dunkin's TikTok. (Starbucks is putting up a fight, though, by featuring not-quite-as-grande TikTok celebrities such as @daiseygorgeous on its account.)

Charli D'Amelio and Dunkin's new line of merch is very pink

What are Dunkin' and Charli D'Amelio offering in their new line of merch? D'Amelio worked directly with Dunkin' designers to come up with a sparkly pink to-go tumbler, oversized scrunchies, a fuzzy pink pom-pom keychain, and shoelaces in Dunkin's trademark orange and pink. (We're guessing D'Amelio likes pink as much as Dunkin' does – and they're certainly hoping you do, too.) The merch line also includes an iPhone case to inspire you while making your own TikTok dance video and a collectible cold brew tap.

But the real prize is the Dunkin' onesie, an item the doughnut-and-coffee chain has offered in the past. D'Amelio even wore the onesie in a TikTok dance video, as Dunkin' showed in a D'Amelio "remix" TikTok it posted in February. Dunkin' wants fans to know when the merch drops the onesie is likely to sell out fast.

Look for your Charli-Dunkin' merchandise at 3 p.m. Eastern time on March 30, at ShopDunkin.com.