Here's What Happened To OatMeals After Shark Tank

If you're a longtime fan of "Shark Tank," you may remember OatMeals, a New York City-based business, and the world's first all-oatmeal cafe. Opening in 2012, OatMeals offered more than 30 sweet and savory oatmeal bowls and oat-based pastries — in 2018 OatMeals appeared on "Shark Tank" and walked away with a deal. Lori Greiner offered owner Sam Stephens $500,000 in exchange for 33.3% of the business, though the deal relied on Stephens securing a partnership with Starbucks and producing a frozen food line (via Eater). So what happened to OatMeals after its "Shark Tank" appearance?

According to The Shark Tank Blog, the deal with Greiner never closed. Still, that didn't mean that Stephens was out of business. The New York City location of OatMeals was still open, and Stephens also had a partnership with Quaker Oats, working as the brand's Creative Oatmeal Officer. She also contributed to and appeared in a range of publications and television segments, promoting her brand, oatmeal, and female entrepreneurship.

OatMeals closes (kind of)

However, while OatMeals continued to serve its clientele even after the "Shark Tank" deal with Lori Greiner fell through, the cafe would close in January 2021. According to the website, the closure was a result of the same challenges that many independent businesses faced, particularly restaurants, during the COVID-19 pandemic.

While the cafe closed, though, the OatMeals brand lives on. Sam Stephens still works with Quaker Oats, and she's working on a recipe blog and cookbook. She also still sells OatMeals Signature Granola online. The OatMeals social feeds are likewise still active, providing fans with oatmeal inspiration on a regular basis. Additionally, according to her LinkedIn, Stephens found a new job at Alliance Marketing Partners as a director of mobile marketing only a few months after OatMeals' cafe closure.

OatMeals hasn't been the only oatmeal brand to appear on "Shark Tank," though. In the show's ninth season, Mark Cuban offered MUSH $300,000 for 10% of the company, with an unlimited line of credit (via Bizz Bucket). Today, the direct-to-consumer healthy oatmeal brand is available at retailers all across the country from Publix, Wegmans, Safeway, and Target.