What The Number 31 Really Means To Baskin-Robbins

How much do we love ice cream? Let us count the ways. From a simple scoop in a cone to a classic banana split to fancier options such as an espresso-topped affogato or olive oil-drizzled gelato, we can't get enough of this cool, creamy, versatile dessert. Whether made at home, enjoyed in a scoop shop, or ordered in a restaurant, ice cream is hard to pass up wherever we encounter it.

And for those of us with an expansive palate, ice cream is extra-tempting. It comes in so many flavors — far beyond chocolate, vanilla, and strawberry. Do you love coffee? There's an ice cream for that. Matcha? Check. You can even find mac 'n' cheese and pickle-flavored ice creams, if you want to go there (via Taste of Home).

Though we've tried many an ice cream parlor over the years, there's a special place in our heart for Baskin-Robbins, the middle-of-the-road chain with more than 2,500 locations across the United States, according to Statista. Founded in 1945, Baskin-Robbins has been a childhood staple for many Americans for devades. We've often wondered, though, what the "31" hidden in its official logo actually means. Read on to find out.

Baskin-Robbins has a flavor for each day of the month

If you've ever satisfied an ice cream craving at your local Baskin-Robbins scoop shop, you may have noticed the number "31" written in pink inside the BR logo. And although it's clear upon entering a Baskin-Robbins that they offer lots of flavors, you may not have realized that this number refers to the chain's famous 31 flavors, one for each day of the month. According to its official website, BR introduced this concept beginning in 1953, an era in which most competitors stuck to the basics of the main three: vanilla, chocolate, and strawberry.

Nearly seven decades later, the chain has gone well beyond 31 flavors — and has also included tastes for every individual palate over the years, including avocado, garlic, jalapeño, and pumpkin, per the site. Even though BR is known for its "31 flavors" concept, the top-selling scoops are classic, including vanilla, chocolate, and mint chocolate chip. We'll take one of each, please.