What Happened To Schulzies Bread Pudding After Shark Tank?

According to The Daily Gazette, bread pudding has been around since the 11th and 12th centuries and was created as a way to transform leftover bread into a delectable dessert. Now, classic bread pudding is known as a popular comfort food and even though the dish has frugal roots, it's not uncommon to see it on restaurant dessert menus. Entrepreneur Sarah Schulz is a huge fan of the custard-based treat and could never find what she considered the ideal version in stores, so she set out to make it herself (via YouTube).

According to Schulz, her product is different from anything else on the market because of its soft texture and how it lends well to being served cold. Schulz started selling her bread pudding at farmers markets in Venice Beach in 2010 and opened a small storefront later that same year (via Shark Tank Blog). The small shop was an immediate hit in the Venice Beach community, so Schulz expanded to San Francisco a mere two years later. Expanding a business is expensive, so Schulz ventured into the "Shark Tank" in November 2013 in hopes of acquiring more capital.

What the Sharks thought of Schulzies Bread Pudding

Founder of Schulzies Bread Pudding, Sarah Schulz, entered the Shark Tank seeking $160,000 for 20% equity in her business (via Shark Tank Blog). In its first year in business, the Venice Beach location of Schulzies Bread Pudding made $190,000 in sales. Mr. Wonderful was impressed by the revenue per square foot in the smaller store, but the larger San Francisco store was cause for concern for all of the Sharks (via Gazette Review). In the Venice Beach location, Schulz was making $1,300 per square foot, while in San Francisco, she was only making $450 per square foot.

The Sharks were all crazy about the flavor of the bread pudding, but not the business plan associated with it. Mark Cuban explained that he was out because he thought that Schulz needed more guidance to come up with a concrete plan for the future (via Gazette Review). Lori Greiner was the last Shark to pull out of the deal, and gave Schulz some hope that she could be on to something, she just needed to dig deeper and focus all of her energy on the business. Schulz left the Shark Tank without a deal, but at least she still had two bread pudding businesses to go home to.

Where are they now?

According to Hoodline, the San Francisco location of Schulzies Bread Pudding closed down in April 2015, two years after the company's appearance on "Shark Tank." The San Francisco outpost posed problems from the beginning with delays in construction and "extra regulations," due to the historic part of town where it was located. Founder Sarah Schulz told Hoodline that it was too difficult for her to run the business from her hometown of Venice Beach.

"I'm going to be focusing my resources on building Schulzies' online and grocery presence, and making it a national brand," Schulz told Hoodline. "So to all of my loyal customers, don't worry. You'll still be able to enjoy the pudding you love." Fans did have reason to worry, though. In 2016, the brand stopped posting on social media and its website was no longer functional (via Shark Tank Blog). It is unclear what happened to the Venice Beach location of Schulzies Bread Pudding, but all signs point to the business being shut down altogether in late 2016.