Here's What Happened To Sanaia Applesauce After Shark Tank

There's no doubt that "Shark Tank" is a brilliant platform for entrepreneurs. Having a shark's backing can turn a part-time business that started out as a hobby into a multi-million dollar empire. Take Scrub Daddy, for example, a texture-changing sponge scrub that is firm when cold and becomes soft under hot water (via Style). The sponge that looks like it's right out of a TikTok kitchen hack video got shark Lori Greiner's backing and turned into a million-dollar global business which, for the longest time, was Shark Tank's most successful business.

In 2012, Barbara Corcoran backed Los Angeles-based food truck biz Cousins Maine Lobster with a $55,000 investment and turned it into an even more successful business than it already was, bringing in $20 million in sales (via Mental Floss).

Another such promising business was Sanaia Applesauce. Episode 10 of Season 2 saw Bahamas-born Keisha Smith-Jeremie present to the sharks a simple business idea: applesauce but for adults (via Shark Tank Tales). While the business owner did shake hands with "Shark Tank" investor Mark Cuban at the end of the episode, it turns out the billionaire didn't get into the applesauce business after all.

Mark Cuban's investment in Sanaia Applesauce fell through

When Keisha Smith-Jeremie walked into the "Shark Tank" room with an idea to turn a predominantly kids' snack into an adult treat, the sharks were skeptical about the viability of the business (via Shark Tank Tales). Once the sharks found out that business had already generated a revenue of $40,000 after initial pilot tests, they were intrigued and couldn't get enough of her tropical island-inspired guava and green apple flavored applesauces.

While Barbara Corcoran initially offered $150,000 in return for 75% of the company, well above the 15% Keisha was ready to give, she ended up taking Mark Cuban's deal of $150,000 for 25% of her company (via Seoaves). Considering Sanaia Applesauce had managed to receive a shark's backing, it seemed like the small business was on its way to turning into yet another million-dollar company. However, Shark Tank Tales reports that the deal with Mark Cuban never got finalized.

Nevertheless, it seems that Sanaia Applesauce managed to stay in business and successfully so, at least for a few years. The brand's Instagram account has over 10,000 adult applesauce followers to date, and its products were available at Walmart and via Amazon and their online web store. However, since the pandemic hit in 2020 and took a toll on production lines across the world, Sanaia Applesauce has been out of business, with all products listed as sold out on the website and it's unclear whether the entrepreneur plans to resume making applesauces for adults any time soon.